Everlane





Everlane

Our partnership with Everlane started early 2015, where we helped them create their first OOH campaign in New York City — expressing their mission Radical Transparency through photography. We have since collaborated on various projects, where the most crucial was the update and evolution of the logo and Everlane Sans with Letter from Sweden. The custom display typeface consist of three weights and is used throughtout all communications, from retail, to clothing and online. The original weight was created by Triboro in 2011.
Credits

Matt Luckhurst, CCO
Christian Widlic, Design Lead
COLLINS
Everlane team
Letters from Sweden

Photography by Andrea Drake, Amanda Hakan, David William Baum.
All work copyright Christian Widlic